Financial Services / Insurance - Life

Prudential Financial, Inc. (PRU)

$102.72
+2.22%
$35.0B
Market Cap
10.4
P/E Ratio
0.85
Beta
5.56%
Dividend Yield
Piotroski 6/9Altman Z 0.2 Distress

Quantitative Summary

Deterministic

At 10.4x earnings — a 46% discount to the sector average of 19.2x — PRU is in the lower valuation range. Financial health is average: Piotroski 6/9, Altman Z 0.2.

Generated deterministically from quant metrics and financial statements. Not a recommendation.

Valuation Context

10.4x
PRU P/E
19.2x
Sector Avg
18.4x
5Y Avg P/E
-46%
vs Sector

Currently trading 47% below its 5-year average P/E of 18.4x.

Price Chart with Moving Averages

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SMA 50 SMA 200

Technical Setup

AI Generated

The 50-day moving average of PRU stands at $105.51, above its 200-day moving average at $103.58, indicating a short-term price level that is currently below these longer-term averages, suggesting the stock may be in a corrective phase within an ongoing broader uptrend or consolidation period. With the Relative Strength Index (RSI) at 29.9, PRU is positioned well into oversold territory, which historically could signal potential near-term bullish reversals but also reflects recent downward price pressure on the security.

RSI (14)
SMA 50
SMA 200

Quant Health Deep Dive

6/9
Piotroski F-Score
Average — mixed operational signals
0.2
Altman Z-Score
Distress Zone — below 1.8 threshold per academic model. Thresholds: >3 safe, 1.8–3 grey, <1.8 distress.

Profitability & Value Creation

5.9%
Net Margin
8.1%
WACC
-13.7%
Revenue Growth (YoY)
+31.1%
Earnings Growth (YoY)

DuPont Analysis — ROE Decomposition

Breaking down Return on Equity to see how the company generates its ROE — efficiency, margins, or leverage.

5.9%
Net Profit Margin
NI ÷ Revenue
×
0.08x
Asset Turnover
Revenue ÷ Assets
×
21.75x
Equity Multiplier
Assets ÷ Equity
=
10.1%
Return on Equity
⚠️ High equity multiplier — ROE is being amplified by leverage, not operational excellence.

Balance Sheet Health

20.75x
Debt / Equity

Insider Activity (Last 90 Days)

Net Insider Flow
+$168,840
Net Buying
3
Buy Transactions
0
Sale Transactions
2026-02-27SCHMIDT TIMOTHY LSold 2/8 qtrsOther4,779 shares
2026-02-27SULLIVAN ANDREW FSold 2/8 qtrsOther11,711 shares
2026-02-27FRIAS YANELAOther4,007 shares
2026-02-27WALIA VICKIOther2,384 shares
2026-02-27BOYLE ROBERT FOther2,511 shares

Open-market buys vs sells by company insiders. Source: yfinance.

Earnings Surprise History

Q4
✓ Beat
Est: $3.18
Act: $3.29
+3.4%
Q3
✓ Beat
Est: $3.22
Act: $3.58
+11.1%
Q2
✓ Beat
Est: $3.72
Act: $4.26
+14.5%
Q1
✗ Miss
Est: $3.36
Act: $3.30
-1.9%

EPS estimates vs actuals for the most recent reported quarters. Source: yfinance.

Dividend History

$1.4000
Latest Dividend
$5.40
2025 Total
+3.8%
YoY Growth
9 yrs
Consecutive Increases
Annual Dividends per Share
$1.40
2016
$3.00
2017
$3.60
2018
$4.00
2019
$4.40
2020
$4.60
2021
$4.80
2022
$5.00
2023
$5.20
2024
$5.40
2025
$2.80
2026
DateAmountChange
2026-05-26$1.40000.0%
2026-02-17$1.4000+3.7%
2025-11-18$1.35000.0%
2025-08-19$1.35000.0%
2025-05-20$1.35000.0%
2025-02-18$1.3500+3.8%
2024-11-19$1.30000.0%
2024-08-20$1.30000.0%
2024-05-20$1.30000.0%
2024-02-16$1.3000+4.0%
2023-11-20$1.25000.0%
2023-08-21$1.25000.0%

Dividend and split data from SEC filings and market data. Amounts are per share, not adjusted for splits. Source: yfinance.

Risk Profile

27.0%
Annual Volatility
-0.10
Sharpe (1Y)
-21.5%
Max Drawdown (5Y)

Sharpe = risk-adjusted return (higher is better). Max drawdown = largest peak-to-trough decline. 1,200+ trading days.

Underwater (Drawdown from Peak)

How far below the all-time high the price has been over time. Deeper = more pain for holders.

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Rolling 60-Day Beta vs S&P 500 (VOO)

How the stock's sensitivity to market moves changes over time. β > 1 = more volatile than the market.

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Rolling Beta Market (β = 1.0)

Fama-French 5-Factor Exposure

Academic factor model decomposition — what's really driving this stock's returns.

1.25
Market β
Mkt-RF
+0.253
Size (SMB)
Small-cap tilt
+0.843
Value (HML)
Value tilt
+0.153
Profit (RMW)
Robust
-0.196
Invest (CMA)
Aggressive
Alpha (annual): -34.96%
R²: 65.8%of variance explained by 5 factors

Fama-French 5-Factor Model. Data: Kenneth French Data Library. Regression over 3 years of daily returns.

Fundamentals

6.9
Forward P/E
1.05
PEG Ratio
1.09
Price/Book
2M
Avg Volume
$119.76
52W High
$91.89
52W Low
39%
52W Range Position

Passive Flow Attribution

ETF Draft Effect
$6.5B
Tracked Passive Exposure
8
ETFs Holding PRU
0.09%
Avg Weight in ETFs
$7.4T
Total ETF AUM

When investors buy or sell ETFs like KIE or DVY, the fund manager is mechanically forced to buy or sell PRU shares regardless of Prudential Financial, Inc.'s individual fundamentals. We estimate $6.5B of passive capital is structurally linked to PRU through 8 tracked ETFs. This substantial passive exposure means that ETF inflows and outflows — not company fundamentals — can dominate daily volume on this stock.

Passive exposure = Σ (ETF AUM × stock weight in ETF) across 8 tracked ETFs. Actual passive ownership is larger (includes mutual funds). Not investment advice.

ETF Contagion Visualizer

Simulate a price drop in Prudential Financial, Inc. to visualize passive redemption contagion across ETFs and collateral stocks.

PRU Shock
-0%
Est. Passive Redemption
$0
Systemic Risk
STABLE
PRUEpicenterVTIETFVOOETFIVVETFBRK.BUnknownJPMHigh RiskVLow RiskMALow RiskBACHigh Risk
PRU Price Drop (%)0

If Prudential Financial, Inc. (PRU) experiences a significant drawdown, ETF redemptions can create collateral selling pressure on co-held stocks. Our model identifies BERKSHIRE HATHAWAY INC CL B (BRK.B) as the most exposed collateral stock, sharing 1 ETFs with PRU. This is the "Passive Contagion" effect described in the Inelastic Market Hypothesis.

Contagion model based on shared ETF exposure and constituent weights across 40 tracked ETFs. Estimated selling pressure is a simplified model — actual impact depends on market liquidity, ETF redemption mechanics, and market-maker activity.

PRU Ownership Dynamics

Passive funds hold 1 in every 2 PRU shares, reducing daily market volatility.

Ticker
PRU
Total Shares
347M
ETF Lock-Up
40.2%
Display Mode
Total Float Impact
40.2%Locked Float

Prudential Financial, Inc. (PRU) exerts significant gravity on the passive index market, currently representing 1.9% of the KIE (KIE) and 1.4% of the iShares Select Dividend ETF (DVY). Across 40 tracked ETFs, approximately 139M shares (40.2% of float) are held by passive funds and rarely trade on the open market. This high passive lock-up reduces the effective active float, which can amplify daily price volatility and momentum signals.

Float lock-up computed from 40 ETFs tracked by SecuritiesDB. Actual passive ownership is higher (includes mutual funds, pension funds, etc.).

PRU Institutional Volume Profile

252-day volume distribution by price level. The Point of Control (POC) marks the price where the most institutional volume transacted — an implicit support/resistance floor.

TICKER
PRU
PRICE
$102.72
FLOOR (POC)
$100.42
STRENGTH
High
$93$94$95$96$988%$9911%$100POC 16%$10214%$10310%$102.72$1046%$106$107$108$110$111$112$114$115$116$118
Focus Zone
Point of Control (POC) Support (below price) Resistance (above price) Current Price

The highest-volume price zone for Prudential Financial, Inc. over the past year sits near $100.42 (16% of 252-day volume). The current price of $102.72 trades 2.3% above this institutional floor — a sign of upside momentum, though a pullback to the POC zone is a common reversion target. The highly concentrated volume profile (16% at POC) indicates strong consensus on fair value — institutional participants have repeatedly transacted near this price.

Volume Profile computed from 252 trading days of OHLCV data. Volume allocated to price bins proportionally based on daily high-low range. Not investment advice.

Fails-to-Deliver (FTD) History

SEC-reported settlement failures. Elevated FTDs can indicate high short-selling pressure, operational settlement issues, or naked shorting activity.

DateFailed SharesClose PriceNotional Value
2026-05-141,232$102.38$126,132.16
2026-05-11847$100.81$85,386.07
2026-05-082,667$99.44$265,206.48
2026-05-044$98.62$394.48
2026-04-289,789$95.59$935,730.51
2026-04-20779$101.65$79,185.35
2026-04-153$98.76$296.28
2026-04-0960$96.65$5,799
2026-04-0710$97.82$978.2
2026-03-2535$94.80$3,318
2026-03-236,621$93.03$615,951.63
2026-03-182,071$94.49$195,688.79
2026-03-17104$93.22$9,694.88
2026-02-262,327$100.86$234,701.22
2026-02-194,344$104.33$453,209.52
2026-02-1861$103.27$6,299.47
2026-02-1330$104.15$3,124.5
2026-02-124,612$105.26$485,459.12
2026-02-112,648$103.33$273,617.84
2026-02-06851$99.82$84,946.82
2026-01-30459$109.87$50,430.33
2026-01-20440$111.69$49,143.6
2026-01-1521$117.71$2,471.91
2025-12-3176$113.69$8,640.44
2025-12-15169$116.96$19,766.24
2025-11-141$107.85$107.85
2025-11-061$104.43$104.43
2025-11-046,111$104.63$639,393.93
2025-10-2436$101.76$3,663.36
2025-10-2131,774$101.52$3.2M

Source: SEC Regulation SHO FTD data. Data is reported with a ~30 day delay. High FTD quantities relative to average daily volume may indicate settlement stress.

Price Correlations

Statistical correlation of daily returns with other stocks. High correlations indicate stocks that move together; negative correlations can offer diversification.

Peer252-Day (1Y)126-Day (6M)Direction
WTGXXNaNNaN
MET0.8110.730High co-movement
RF0.6880.631Moderate
MTB0.6810.592Moderate
KEY0.6810.582Moderate
CFG0.6790.581Moderate
ASB0.6770.623Moderate
TFC0.6680.557Moderate
FNB0.6630.564Moderate
ONB0.6590.586Moderate

Pearson correlation of daily log returns. 252d ≈ 1 trading year. Computed from price history. Not investment advice.

Compare PRU to Peers

Quant metrics computed deterministically from financial statements and price data. Updated: 2026-06-02.

SecuritiesDB provides programmatic data aggregation for informational purposes only. None of the metrics, summaries, or algorithmic flags constitute a recommendation to buy or sell any security.