Stock vs Stock Comparison

Alphabet Inc. vs Alphabet Inc.

GOOG and GOOGL are evenly matched across key metrics.

GOOG$358.39
GOOGL$361.85

🏆 Tale of the Tape

22
GOOGGOOGL
32.8%Profitability (Net Margin)32.8%
28.7xValuation (P/E)29.0x
25.6%Efficiency (ROIC)25.6%
6/9Health (Piotroski F)6/9
15.3Safety (Altman Z)15.3
15.1%Growth (Rev YoY)15.1%
2.41Risk (Sharpe 1Y)2.43
0.43xBalance Sheet (D/E)0.43x
1.91%FCF Yield1.90%

Green = winner in each category. Higher is better except P/E (lower = cheaper).

Rolling Correlation

0.997
252-Day Correlation
0.997
126-Day Correlation

Highly correlated — these stocks tend to move together. Limited diversification benefit.

Fundamentals

MetricGOOGGOOGL
Market Cap$4.56T$4.61T
P/E Ratio28.7x29.0x
Forward P/E26.0x26.2x
P/B9.53x9.63x
Dividend Yield0.23%0.23%
Beta1.271.27

Quantitative Metrics

MetricGOOGGOOGL
DCF Fair Value$83.75$83.74
DCF Upside-73.8%-73.9%
Piotroski F6/96/9
Altman Z15.2615.32
Beneish M-2.63-2.63
FCF Yield1.91%1.90%
Net Debt/EBITDA0.1x0.1x
ROIC25.6%25.6%
WACC11.7%11.7%
ROIC – WACC13.9pp13.9pp
Gross Margin59.7%59.7%
Net Margin32.8%32.8%
Rev Growth YoY15.1%15.1%
Sharpe (1Y)2.412.43
Max Drawdown 3Y-29.9%
FCF Payout Ratio14%14%

GOOG Price

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GOOGL Price

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ETF Exposure

GOOG found in:

VOX10.71%
XLC7.95%
IYW6.33%
JEPQ6.28%
IVW5.37%
FDN5.12%
SPYG5.12%
VUG5.11%
MGK5.09%
ARKQ4.49%
OEF3.97%
ARKW3.73%
SCHG3.64%
VONG3.42%
QQQ3.38%
VOO2.89%
IWF2.87%
SPY2.81%
LRGF2.80%
ARKX2.78%
VONE2.75%
IWB2.74%
ESGV2.73%
SPTM2.60%
VTI2.54%
IVV2.49%
DGRW2.35%
SCHX2.32%
ITOT2.21%
SPLG2.18%
SCHB2.18%
VONV1.97%
URTH1.78%
ACWI1.73%
QUS1.70%
DFAC1.70%
IWD1.59%
VT1.58%
ARKK1.47%
VFMV1.04%
VFMO0.57%
ONEO0.12%
RSP0.09%

GOOGL found in:

VOX16.23%
XLC10.00%
IYW7.84%
IVW6.73%
VUG6.49%
MGK6.46%
SPYG6.44%
FDN6.42%
OEF4.98%
SCHG4.56%
VONG4.23%
QQQ3.63%
VOO3.63%
IWF3.54%
SPY3.53%
VONE3.41%
IWB3.40%
ESGV3.37%
SPTM3.27%
VTI3.23%
IVV3.11%
MTUM2.94%
SCHX2.91%
XNTK2.89%
RDVY2.84%
ITOT2.75%
SCHB2.73%
SPLG2.71%
QUAL2.53%
CLOU2.48%
VONV2.41%
DGRW2.35%
DFAC2.14%
URTH2.12%
ACWI2.05%
VT2.01%
IWD1.95%
QUS1.85%
JEPI1.81%
VFMO0.89%
VFMV0.38%
ONEO0.15%
RSP0.11%

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Quant metrics computed from financial statements and 1,200+ trading days. Correlation is Pearson coefficient on daily log returns. Not investment advice.

GOOG vs GOOGL: Head-to-Head Analysis

Alphabet Inc. (GOOG) and Alphabet Inc. (GOOGL) represent two companies in the Communication Services sector. Our quantitative Tale of the Tape shows these companies are evenly matched across profitability, valuation, and risk metrics.

In terms of capital efficiency, GOOG generates a return on invested capital (ROIC) of 25.6% compared to GOOGL's 25.6%. Both companies show similar capital deployment efficiency.

The 252-day rolling correlation between GOOG and GOOGL is 0.997, indicating these stocks move closely together, offering limited diversification benefit in a portfolio context.

GOOG appears in 43 ETFs tracked by SecuritiesDB, while GOOGL appears in 43 ETFs. Investors holding broad-market ETFs may already have indirect exposure to both stocks.

Frequently Asked Questions

Which stock is the better investment, GOOG or GOOGL?

Our quantitative analysis compares GOOG and GOOGL across nine fundamental dimensions. GOOG and GOOGL are evenly matched across key metrics. However, stock selection depends on your individual risk tolerance, time horizon, and portfolio context. These metrics are computed from SEC filings and market data — they are not investment recommendations.

Are GOOG and GOOGL correlated?

The 252-day correlation between GOOG and GOOGL is 0.997. They are highly correlated, meaning they tend to move together.

How is the Tale of the Tape scored?

The Tale of the Tape compares both stocks across nine categories: profitability (net margin), valuation (P/E), efficiency (ROIC), health (Piotroski F-Score), safety (Altman Z-Score), growth (revenue YoY), risk (Sharpe ratio), leverage (debt-to-equity), and cash generation (FCF yield). The stock that wins more categories takes the overall score. Lower P/E and lower debt-to-equity count as wins.