Stock vs Stock Comparison

News Corporation vs Alphabet Inc.

GOOG wins the Tale of the Tape 7–2.

NWSA$26.05
GOOG$355.68

🏆 Tale of the Tape

27
NWSAGOOG
14.0%Profitability (Net Margin)32.8%
33.0xValuation (P/E)28.7x
5.9%Efficiency (ROIC)25.6%
7/9Health (Piotroski F)6/9
2.2Safety (Altman Z)15.3
2.4%Growth (Rev YoY)15.1%
-0.26Risk (Sharpe 1Y)2.41
0.65xBalance Sheet (D/E)0.43x
4.22%FCF Yield1.91%

Green = winner in each category. Higher is better except P/E (lower = cheaper).

Rolling Correlation

0.179
252-Day Correlation
0.185
126-Day Correlation

Low correlation — excellent diversification pair.

Fundamentals

MetricNWSAGOOG
Market Cap$14.2B$4.56T
P/E Ratio33.0x28.7x
Forward P/E20.2x26.0x
P/B1.67x9.53x
Dividend Yield0.77%0.23%
Beta0.901.27

Quantitative Metrics

MetricNWSAGOOG
DCF Fair Value$9.97$83.75
DCF Upside-60.0%-73.8%
Piotroski F7/96/9
Altman Z2.2415.26
Beneish M-2.63
FCF Yield4.22%1.91%
Net Debt/EBITDA-0.4x0.1x
ROIC5.9%25.6%
WACC9.8%11.7%
ROIC – WACC-4.0pp13.9pp
Gross Margin59.7%
Net Margin14.0%32.8%
Rev Growth YoY2.4%15.1%
Sharpe (1Y)-0.262.41
Max Drawdown 3Y
FCF Payout Ratio32%14%

NWSA Price

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GOOG Price

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ETF Exposure

NWSA found in:

XLC2.58%
VFMV0.64%
VOX0.59%
VBR0.22%
RSP0.15%
VB0.12%
ONEV0.10%
ONEO0.09%
SCHV0.04%
SPYV0.03%
IWD0.03%
SCHX0.02%
VOO0.02%
ESGV0.02%
SCHB0.02%
IVV0.02%
SPLG0.02%
SPY0.02%
SPTM0.02%
ITOT0.01%
URTH0.01%
ACWI0.01%
QUS0.01%

GOOG found in:

VOX10.71%
XLC7.95%
IYW6.33%
JEPQ6.28%
IVW5.37%
FDN5.12%
SPYG5.12%
VUG5.11%
MGK5.09%
ARKQ4.49%
OEF3.97%
ARKW3.73%
SCHG3.64%
VONG3.42%
QQQ3.38%
VOO2.89%
IWF2.87%
SPY2.81%
LRGF2.80%
ARKX2.78%
VONE2.75%
IWB2.74%
ESGV2.73%
SPTM2.60%
VTI2.54%
IVV2.49%
DGRW2.35%
SCHX2.32%
ITOT2.21%
SPLG2.18%
SCHB2.18%
VONV1.97%
URTH1.78%
ACWI1.73%
QUS1.70%
DFAC1.70%
IWD1.59%
VT1.58%
ARKK1.47%
VFMV1.04%
VFMO0.57%
ONEO0.12%
RSP0.09%

More Comparisons

Quant metrics computed from financial statements and 1,200+ trading days. Correlation is Pearson coefficient on daily log returns. Not investment advice.

NWSA vs GOOG: Head-to-Head Analysis

News Corporation (NWSA) and Alphabet Inc. (GOOG) represent two companies in the Communication Services sector. In our quantitative Tale of the Tape scoring, GOOG leads 7–2 across nine fundamental and risk metrics including profitability, valuation, capital efficiency, and financial health.

In terms of capital efficiency, NWSA generates a return on invested capital (ROIC) of 5.9% compared to GOOG's 25.6%. This suggests GOOG is more effective at deploying capital to generate shareholder returns.

The 252-day rolling correlation between NWSA and GOOG is 0.179, indicating low correlation, making them an effective diversification pair in a portfolio context.

NWSA appears in 23 ETFs tracked by SecuritiesDB, while GOOG appears in 43 ETFs. Investors holding broad-market ETFs may already have indirect exposure to both stocks.

Frequently Asked Questions

Which stock is the better investment, NWSA or GOOG?

Our quantitative analysis compares NWSA and GOOG across nine fundamental dimensions. GOOG wins the Tale of the Tape 7–2. However, stock selection depends on your individual risk tolerance, time horizon, and portfolio context. These metrics are computed from SEC filings and market data — they are not investment recommendations.

Are NWSA and GOOG correlated?

The 252-day correlation between NWSA and GOOG is 0.179. They have low correlation, offering good diversification.

How is the Tale of the Tape scored?

The Tale of the Tape compares both stocks across nine categories: profitability (net margin), valuation (P/E), efficiency (ROIC), health (Piotroski F-Score), safety (Altman Z-Score), growth (revenue YoY), risk (Sharpe ratio), leverage (debt-to-equity), and cash generation (FCF yield). The stock that wins more categories takes the overall score. Lower P/E and lower debt-to-equity count as wins.